Fuel Economy Driving Sales

Study: 42% of Consumers Say Fuel Economy Is Key in New Vehicle Purchase Decision 06/21/2011 DEARBORN, Mich. -- 42 percent of all consumers surveyed in a 2011 Maritz Research study say fuel economy is an "extremely important" new vehicle purchase driver – up 13.5 percent versus a decade ago; Millennials rank its importance even higher and rate it most often as having the "greatest … [Read more...]

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