R. Russell Atamian

R. Russell Atamian - Multi Faceted Massachusetts Business Personality While there are many colorful personalities in the automotive industry here in Massachusetts and even more spread out across New England and the US.  We take notice of the long standing dealerships Atamian Honda & Atamian Volkswagen in Tewksbury MA,  leaders in the New England automotive industry landscape.  Led by R. … [Read more...]

Kelley Blue Book 10 Best Used Cars

10 Best Used Cars Under $8,000 Named By KBB.com Editors Irvine, CA – Shoppers in the market for an affordable used car should check out the list of 10 Best Used Cars Under $8,000 compiled by the expert editors of Kelley Blue Book www.kbb.com, the leading provider of new and used car information. With Americans looking to stretch their hard-earned dollars as far as they can go, many people … [Read more...]

Looking Back at 2011/2012 Big 5 Social Media Statistics Infographic

Article Courtesy of: Cheryl Burgess Experts Predict Social Media Trends 1. Meghan M. Biro @MeghanMBiro – Founder and CEO of TalentCulture Consulting Group and the TalentCulture World of Work Community. “In 2013, for businesses small & large, I predict that the quality of online relationships and content will rise to the occasion in the vast sea of social media.  Also, crowdsourcing will … [Read more...]

Herb Chambers Buys Ch. 56 Property on Morrissey Boulevard

Chambers looking to buy Ch. 56 site for a BMW outlet By Bill Forry Article Courtesy of:  Dorchester Reporter Car magnate Herb Chambers intends to purchase the old Ch. 56 property on Morrissey Boulevard and convert it into a pre-owned BMW dealership and repair center. Chambers, a Dorchester native whose automotive empire now includes 50 dealerships and franchises throughout … [Read more...]

Car Leads Product Next Revenue Stream for Google

Google Tests New Car Leads Product Jun 27, 2012 at 11:45am ET by Pamela Parker | Article Courtesy of:  Search Engine Land Financial services, hotels, flights, products… what’s next for Google’s paid inclusion vertical search engine plans? It appears to be new cars, if a Bay Area test is any indication. The test was first spotted by auto industry publication DealerELITE. If a person has … [Read more...]

Toyota Hits Facebook Milestone!

Toyota Celebrates One Million Fans on Facebook Posted by Dealer in News Reaching One Million Fans Milestone on Facebook, Toyota Plans Interactive Celebration with Fan and Owner Highlights  TORRANCE, Calif. – Toyota Motor Sales U.S.A., Inc. reached the one million fan mark today on their Toyota USA Facebook page and is celebrating its loyal fans by highlighting them in various ways on the … [Read more...]

Parents and Edmunds.com “Best Family Cars”

Parents Magazine and Edmunds.com Announce the 15 Best Family Cars for 2012 A Mix of High Mileage Cars as Well as Budget, Crossover, Eco-Friendly and Large Family Vehicles Make the List SANTA MONICA, Calif. — Parents and Edmunds.com, the leading online resource for car buyers, today revealed their list of the Best Family Cars for 2012. For the fifth consecutive year, car experts from … [Read more...]

Mobile Market Review | Automotive

Mobile Marketing Strategy New Car Networks found the following post on our parent company Media Crush's website. They are in talks with several high profile auto retailers to provide mobile marketing strategy and custom apps through their affiliation with Axiom / AppMatrix! It is a remarkable post about the increase in mobile usage for research by car buying consumers.  The automotive … [Read more...]

GM – “Facebook Returns are Fantasy & Fiction”

Who's REALLY at Fault for GM's Facebook Ad Failure? Posted by Dan Slagen "Facebook ads suck." For many companies, advertising on Facebook and expecting a return is a "fantasy." If you clicked those hyperlinks, you found just two examples in the flurry of negative press surrounding Facebook advertising of late -- all stemming from the recent GM announcement to cut $10 million in paid … [Read more...]

Jeep® is the First Domestic Automotive Brand to Garner 2 Million Facebook Fans

Auburn Hills, Mich. - The Jeep®brand is celebrating a major milestone today as its Facebook page has reached over 2 million fans. http://www.facebook.com/jeep The brand is the first domestic automotive brand to hit the 2 million mark on Facebook, outpacing the next closest domestic brand by approximately 700,000 fans. “On behalf of the entire Jeep brand team, I would like to extend a … [Read more...]

Penske Automotive Reports Most Profitable Year in Company History

Article Courtesy of: Dealer Communications BLOOMFIELD HILLS, Mich. — Penske Automotive Group, Inc. announced this week that fourth quarter 2011 income from continuing operations attributable to common shareholders increased 22% to $42.5 million and related earnings per share increased 24% to $0.47 per share. This compares to income from continuing operations attributable to common … [Read more...]

2012 Super Bowl Car Commercials

Car Commercials Dominate Super Bowl 2012 The Super Bowl commercial...every year agencies gear up for the biggest spend of the year to get themselves in front of the largest captive audience in the world, however, the viral aspects that can transpire from the "right"  ad campaign has legs to last a lifetime! Watch for Social and Mobile push components to increase reach and … [Read more...]

Average age of Cars & Light Trucks in the U.S. has increased to 10.8 years

Polk: Average Age of Vehicles Reaches Record High Posted by Dealer in News Article Courtesy of:  Dealer Communications SOUTHFIELD, Mich. – The average age of cars and light trucks currently in operation in the U.S. has increased to 10.8 years, according to Polk, a leading global automotive market intelligence firm. Passenger cars showed a modest increase in age since 2010, from 11 … [Read more...]

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